The new logo is some how looks same with the earlier one, but Yahoo teams have made a little changed on its edge. New logo have the same blue colour and that iconic exclamation mark, as its earlier one have. This yahoo logo having purple colour with the exclamation mark was first designed on 1995.
Kathy Savitt, Yahoo's chief marketing officer, says,
"We wanted a logo that stayed true to our roots (whimsical, purple, with an exclamation point) yet embraced the evolution of our products,"Company CEO Marissa Mayer, have given the details information on the designing of the new logo on its blog post.
Most noticeable difference that I found on the new logo is on its font. It is large, which is more streamlined and sans serif, and also the team had use the dark purple.
What difference you all find on yahoo new logo..?? Comments below..
Video that illustrates the Craft behind the New logo